Article Marketing
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Doubling Your SalesBy Robert Middleton of Action Plan Marketing Why aren't you making a million dollars a year in your business? And if you don't aspire to make a million (or more) per year, then why are you still struggling to make the amount you'd like to make? For you, this may be fifty thousand, one hundred thousand, a quarter million or half a million. It doesn't matter. But have you noticed that it seems like an uphill battle to get there, no matter what the goal is? Now you may think that the answer I'm going to give you is that if only you were a better marketer, you'd make the amount you want with less struggle. Not exactly! True, one of the things you'll probably have to do on the way to reaching your goal is implement some effective marketing and selling strategies. But that's a bit like saying, "If you want to run a marathon, you'll have to do some running." It goes with the territory. But notice that there are a lot of people who can run - and are pretty good at it - who never run a marathon. So you can actually get darn good at marketing yourself and even attract clients on a consistent basis and still struggle to make the money you'd like to make. Let's say you'd like to make a million dollars a year (substitute any amount that you'd really like to make). And say that right now you're making half that amount. Your goal is to double your income and do it in a year. Just imagine that and feel what it's actually like to have that goal. What's it like? Is it fun, exciting, scary, stressful, overwhelming? Are the feelings primarily positive or primarily negative? Do all kinds of thoughts pop up such as, "I could never double my income in a year." or "That's just too much money." or "I don't know where I'd start." or "It would be way too much work and commitment." OK, now imagine that you are at the bottom of a mountain looking up. This is the view from below. The mountain is five thousand feet high and it looks pretty steep. If your goal is to ascend this mountain, you may have thoughts and feelings similar to doubling your income. Now imagine that there is another mountain beside the first mountain and it's twice as high. Ten thousand feet. Next you jump in your helicopter and land on the top of the big mountain and look down on the smaller mountain. Doesn't the change of perspective alter everything? The five thousand foot mountain doesn't look so tall anymore. And your thoughts and feelings about ascending it start to change. It now looks possible, where before it looked impossible. Let's go back to your financial goal. Imagine that you've earned twice your goal. In other words, in a year you've already earned four times what you're earning now. From that new vantage point, look at your previous goal. You've already earned two million and you're looking at a goal of one million. Now ask yourself, "I've already earned two million in a year, what would it take to earn just one million?" Take a little time to think from this new "Two Million Dollar View." You may notice that things don't look so scary, stressful, and overwhelming anymore. With a change of perspective, your attitude, mindset and thinking may change dramatically. To earn twice what you are earning now, without a massive amount of struggle and effort, you MUST change your perspective. Reaching that goal must seem not only possible, but relatively easy. Inevitable even. (Just as you now feel it's inevitable that you'll likely earn about the same next year as you've earned this year.) This is just one approach to changing your perspective. It's actually quite powerful. Almost immediately you see how small you've been thinking and how this thinking has shaped your strategies and actions to achieve your goal. And you see quite plainly that changing perspective can change your sense of self, what you believe, and what you can and cannot do. The More Clients Bottom Line: The master key to change is first changing your perspective. When you see that something is in fact possible, from a new vantage point, it becomes possible in reality. For additional marketing articles and resources on marketing for professional service businesses, visit Robert’s website here. Editors Note: Higher Article Production Bottom Line: The master key to changing from an article author to a highly established, high volume article production and self generating traffic machine is first changing your perspective. When you see that writing at least 1 to 2 articles per week – or even better an article or 2 per day is in fact possible from a new vantage point, it becomes possible in reality. Once you write your articles, you’re going to want to submit them, so you can be found all over the web, ultimately resulting in more money in your pocket. Check out our bulk article submission packages designed to help you expand your online exposure, build website traffic, get more sales leads, improve your search engine optimization rankings and increase your profits! Serious Article Marketer’s Package:
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Glazer-Kennedy Inner Circle
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Information Marketing Association
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Founder
Adesso Albums, Inc.
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Amazon,com Best-Selling Author
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SEO Web Consulting
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Mac McIntosh Inc
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Author, New York State Psychologist,
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Common Mind
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Media Coach/Marketing Strategist
www.PRSecrets.com
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Author of "Million Dollar Press Releases:
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Thank you PR LEADS Article Marketing Service – I will get started on writing another for next month’s submission."
Jim McKinley
Marketing Director for CF Gear
www.cfgear.com
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www.Watch360.com
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Simply Seamless Safety
www.potterandassociates.com
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Human Resources Expert Who Helps
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President & Founder of Imperatives LLC
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Mike Kaselnak
CEO, HOARD Clients System, Inc.
www.hoardclients.com
Article Marketing & Internet PR Benefits
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Increase your marketing return on investment |
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Increase web traffic – With our article marketing & Internet PR services you can produce a constant flow of visitors to your website. |
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Achieve massive publicity |
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Build your list of targeted prospects that want to hear from you right now |
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Boost your reputation, credibility, and name recognition |
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Gain link popularity & Improve Search Engine Optimization (SEO) rankings. |
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Create affiliate relationships and co-marketing partnerships with highly influential web publishers. |
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In the PR LEADS Article Marketing Learning Center:
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